Tuesday, May 13, 2008

Ed Niehaus to Evangelize Blink Logic

Wow, what a brilliant coup. Blink Logic today announced that Internet PR pioneer Ed Nieuhaus has agreed to act as the official Blink Evangelist and branding consultant. Ed fills the PR void left when Fleishman Hillard resigned the Blinklogic account earlier this year.

As Wikipedia reports, Nieuhaus, along with partners Bill Ryan and Melody Haller, Niehaus founded Niehaus Ryan Haller (NRH) which was the dominant public relations firm in the Internet industry during the rapid growth period of the 1990s.

To learn more about Ed's views on the importance of branding for Blink Logic read "Branding is Dead," an article about NRH in Fast Company.

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Monday, May 12, 2008

Blinklogic Signs Integrify Up for a Pilot

Davebert announced a small pilot last week with a company called Integrify. The Chicago-based company plays in the Enterprise Request Management (ERM) space and refused to allow Blink to actually disclose their name in the press release.

It's a really bad sign when a startup doesn't allow another startup to use their name in a press release. What gives? Why wouldn't Integrify jump at the chance to have their brand associated with Blink Logic in a press release?

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Thursday, May 1, 2008

Blink Logic Welcomes New Sales Chief

Davebert recently announced the appointment of a new sales boss for Blinklogic. Pam is currently listed on the ChannelNet web site as the company's VP sales and marketing. As Borat likes to say, "great success" to Pam in her new role.


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